Valued Opinions is one of the most hallowed names when one talks of paid survey sites. However, the problem is that there are a lot of people completely new to the scene of online surveys for money and as such, find themselves unaware of this panel.
This is also why questions and doubts over its legitimacy are often raised. Some people think it’s just a scam altogether. In this Valued Opinions review, I am going to dig deep to answer this and many other questions about this research firm. Read on to find out if this site is any good.
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Valued Opinions: Is It Safe?
VO as a survey panel is owned and run by ResearchNow. A London-based research firm, originally co-founded in 2000 by Chris Havemann and Andrew Cooper, Research Now Limited was acquired in December of 2009 by e-Rewards, Inc. (co-founded in 1999 by Hal Brierley, a loyalty marketing expert, and Mort Meyerson, the former president of Electronic Data Systems Corp. and Perot Systems Corp.).
e-Rewards, Inc is the same company that owns Peanut Labs, Inc. A technology, and social monetization company, as well as e-Miles, LLC, an interactive advertising channel that pays people for watching ads online (the data is used for research purposes).
What immediately struck me on visiting the site was how popular it really was. The site claims a US membership base of close to 600,000 with more than 13,000 sign-ups in the last month alone! The company has over 6 million panelists in 37 countries worldwide!
Although popularity doesn’t always equate to quality (because in that case, Panda Research might have been among the top survey panels), it does show that the site has existed around long enough and can be trusted.
In terms of credibility, ResearchNow has all bases covered as it holds a CASRO membership ( CASRO = Council of American Survey Research Organization) apart from those of the AMA (American Marketing Association) .
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The company also has an A+ rating from the Better Business Bureau.
Members can take surveys in more than 15 different languages. The survey panel is also operational in 20 countries around the world.
As for compensation, panelists receive cash that can be redeemed for vouchers once they complete each survey that comes their way. There are also cash draws held for members on a quarterly basis.
Taking Part in Surveys
Becoming a member of Valued Opinions is easy as well as free. You just need to visit their index (home) page, fill-in some basic details about yourself using the registration application, after which you are contacted once to confirm your membership.
Once the confirmation happens, you are required to further expand your profile information as that’ll help in sending survey invitations your way.
The site also helps you access more surveys by sending out mini surveys that revolve around “hot topics”. Although these surveys do not pay, they are helpful in gleaning info that is used to decide the surveys whose invites you’ll be sent.
Having signed up with the site, you can expect to receive emails containing surveys, with the estimated time to complete each ranging from 15-20 minutes.
As for monetary compensation, it ranges from $1-$5 per average survey. However, there are also some specialist surveys that can earn you around $50.
After completing a survey, members can face a waiting period of up to 28 days before money lands in their accounts. However, members can login and track their completed surveys and corresponding payouts thanks to the status report that is carried on VOs’ site.
Valued Opinions’ Rewards System
The site mentions that all new members automatically gain entry into a sweepstakes (with the top prize of an iPod Touch).
A bit more digging also reveals that the next draw will be conducted on the 10th of March, 2009. This could mean two things; either the sweepstakes is no longer held or the site itself displays outdated information.
Although this panel makes use of the cash system for compensating members, it still doesn’t translate into direct cash payments. Instead, members who have earned their rewards can redeem them for gift certificates or merchandise.
Besides cash, my preferred redeeming option out of all the available options would be Amazon.com gift cards. This is simply because it’s issued instantly via email after your request.
$20 is the minimum amount required for a payout and once you reach that figure, you can redeem it for gift certificates. Some of the brands whose gift cards you can get in exchange for your points include Macy’s, Visa, Amazon, and Blockbuster.com.
Although there are a few more retailers to choose from, you certainly aren’t spoilt for choice here. However, as these are digital gift certificates, they arrive in your email inbox almost immediately.
While checking out for available surveys and the pending rewards I have with the site, the other day, I noticed there was a new option for point redemption. The new reward option is a $50 Restaurant.com eCard for only $15!
I don’t know if you guys are familiar with Restaurant.com gift cards or not. I get them whenever I see an opportunity to get them for cheaper than what they actually are worth (which is always the case because of the way the program works).
But, the catch is that you have to spend a certain amount in order to be able to use that gift card at any participating restaurant (so far I found only a few restaurants – local or national chains that don’t participate in this program. So, you can basically use the gift card in almost any restaurant).
So, for example, I had a $50 restaurant gift card once, we went to Red Lobster and I had to spend $10 out of my pocket to be able to sue the $50 card which I gladly did. It’s a great way to save money when eating out.
Sorry for going on about this. I just think it’s a fantastic way to save money. Anyway, back to the review.
Rating and Reviews by Others
The site, much like Ipsos I-Say, has mostly received positive reviews from members with the highest ratings being awarded for the quality of its programs.
- However, the biggest grouse members had was the lack of enough surveys (although a few did receive a minimum of one survey a week).
- Many are happy that they now have an App for both Android and Apple devices.
- Valued Opinions tends to take some time before crediting member’s accounts with money but generally speaking, most members praised the company’s honesty and eagerness to pay its members.
- The site at the moment is only open to those residing in the United States. For people living in Canada, the UK, New Zealand and Australia, there is the option of signing-up with the respective country-wise sister sites of VO. However, if you are not a resident of any of these five nations, you’ll need to consider other survey panels.
- Some people complained about the amazon vouchers being unavailable at times. I can actually testify to that as I personally seen this happen once. I had enough to redeem for an Amazon gift certificate, but the was a note saying they were out of it at the moment. It took almost 2 days for it to become available. While not a deal breaker, it is kind of frustrating.
- Many also opined that their compensation mechanism was exceptional. They also claimed to make more money per hour with this particular panel than with other sites. As for the surveys, they were unanimously regarded as enjoyable in addition to being short.
- Members got their gift certificates almost as soon as the minimum amount limit was met.
- A majority of the members also noted that the panel was among the finest survey panels out there with the site treating its members in a fair manner. Access to customer support was also rated very well.
Should You Join?
As far as paid survey sites are concerned, I’ve been associated with them for many years now. That’s why I must say that I loved every minute of the time I spent with Valued Opinions. Not only does the site sends out a bucketful of survey invitations and pays quite well for each of those, it also ensures that the payouts are outrageously quick.
If you’re interested in earning money through surveys, then I’d highly recommend you join Valued Opinions as it is one of the few panels that pays handsomely for surveys.
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